One of my favorite niche websites is BurritoEater.com. It’s basically a site where this guy eats at taquerías in San Francisco and rates the burritos on a scale of 1 to 10. What does he use to rate the burritos? Points? No way. That’s no way to rate a burrito. He rates them on a scale of 1 to 10 mustaches. That’s right.

Here’s what the author has to say about the trade-marked 10-Mustache Scale™:

What’s with all the mustaches?

Because points and stars are dull, and a ten-beard rating system seemed a bit much. Mustaches are much more user-friendly. Just ask a law enforcement officer, or most any taqueria food handler who’s a man. They’ll surely tell you.

There’s a lot of mustache flair scattered throughout the site. I actually copied Burrito Eater’s favicon for this site. The rotating image on their landing page also displays some seriously mustachioed burrito lovers. See some examples after the jump.

Read the rest of this entry »

Mustaches are usually considered the domain of hipsterdom. I would beg to differ, although these mustachioed American Apparel models aren’t doing anything to help my case. I say mustaches are about as hipster as jeans and t-shirts are. And everybody wears jeans and t-shirts. Hipsters just prefer theirs to be tight-fitting.

It’s interesting to note there is no variety in mustache styles. I was expecting to see some handlebars and push-brooms akin to their CEO Dov, but instead all I see are some borderline pencil-thin, I’m-just-now-able-to-grow-a-mustache mustaches.

By any chance, if you dig the clothes they are, from left to right:

• http://store.americanapparel.net/rsaws457.html
• http://store.americanapparel.net/rsa642ym.html
• http://store.americanapparel.net/2001st.html
• http://store.americanapparel.net/2007org.html

I saw this brilliantly funny ID-checking propaganda stuck to the check-out counter of 7-Eleven. I mean, this red-headed goober’s not fooling anybody with his fake ‘stache! I tried all sorts of ways of buying beer when I was a teenager but I was never innovative enough to try a fake mustache. Too bad it doesn’t work, even when you are old enough: at the age of 27, even with a full-grown real ‘stache, I still get carded at stores.

Here’s the full text:

While your sweet ‘stache may say 30, we’ll need to see what your ID says.